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Pass the Gavel

  • Perkins Coie 1201 Third Avenue Seattle, WA 98101 (map)

Please join us to thank Sean Monahan for his year as President of PSALA and welcome Tara Ghannam Binge as our new President for the 2018 - 2019 Chapter year.

Jordan Furlong, consultant, author, and legal market analyst presents “Tomorrow's Law Firm – Today”

PSALA invites you and your Managing Partner to attend this informative session that focuses on the impact of changing market conditions on lawyers and law firms.

“Tomorrow's Law Firm – Today”
Law is becoming a buyer's market. Clients have taken the upper hand with outside counsel, as law firms grapple with competition from technology companies and alternative legal services providers while coping with shrinking retainers and internal succession crises. In the coming years, law firms will generate revenue from a diverse range of sources -- including technology-driven products and the contributions of skilled "non-lawyers" -- rather than from the billable efforts of lawyers alone. Yesterday's law firm model can't cope with these new market realities -- we need tomorrow's law firm, and we need it now. Jordan Furlong, a leading analyst of the global legal market and forecaster of its future development, will explain the forces that are remaking the legal services marketplace and will recommend six strategic responses that law firms can make to remain competitive in a time of great upheaval.

About the Speaker:
Jordan Furlong has given dozens of presentations to audiences in the US, Canada, Europe and Australia over the past several years. Jordan is a Fellow of the College of Law Practice Management, co-director of the advisory board of Suffolk University Law School's Institute on Legal Innovation and Technology, and a member of the Advisory Board of the American Bar Association's Center for Innovation. He is the author of Law Is A Buyer's Market: Building a Client-First Law Firm, and he writes regularly about the changing legal market at his website,

Please join us for a lively discussion that will help your firm overcome the challenges of the new legal marketplace.

Members: $35.00
Non-Members: $50.00